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1. Environmental Practice: Coexistence of Innovation and Limitations

Material innovation

• Leather replacement attempt:
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Carbon Neutrality Commitment and Disputes

LVMH Group promises to reduce greenhouse gas emissions by 50% by 2030, but independent agencies point out that its Scope 3 emissions (indirect emissions in the supply chain) account for as much as 90%, and the brand lacks public data support for suppliers' carbon management.For example, leather tanning factories are mostly located in developing countries, and loose environmental supervision may offset the brand's own emission reduction efforts.

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2. Ethical Challenge: The "hidden cost" of luxury goods

Labor rights and supply chain transparency

• European Workshop vs Outsourcing Controversy:
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• Raw material traceability problem:
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Animal Welfare Controversy

Although LV joined the International Antifur Alliance in 2006, the classic Monogram canvas toiletries still use calf leather edging.Animal rights groups criticized it for not turning to plant-based or laboratory-cultivated leather, while the brand argued that "traditional craftsmanship needs to balance cultural heritage."

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3. Industry Paradox: Luxury vs Sustainability

• Planned scrap strategy:
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• Repair Service vs Overpackaging:
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4. Consumer Responsibility: Green Premium and Cognitive Gap

A LV toilet bag is priced at about $1,200, which is 8 times higher than similar environmentally friendly brands (such as Matt & Nat's vegan toilet bag, $150), but the "green premium" is not clearly explained - only 3% of the revenue is invested in renewable energy projects (LVMH 2022 financial report).Some consumers mistakenly equate high prices with environmental protection, forming a "moral halo effect".

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Conclusion: Significant progress, systematic change is about to begin

Louis Vuitton leads most luxury brands in material innovation and circular economy attempts, but is still subject to inherent contradictions in the industry: the resource dependence of traditional craftsmanship, the regulatory loopholes in global supply chains, and the conflict between growth demand and carbon reduction goals.To transform single items such as toiletries into sustainable benchmarks, we need to break through "gradual improvement" and turn to bio-based materials in scale and supply chain blockchain traceability, and redefine "luxury" to "zero exploitation of the environment and labor".

(Data source: LVMH Annual Environmental Report, Human Rights Watch, Textile Exchange 2023)